Privacy Policy
Effective Date: 26.07.2023
This Privacy Policy describes how Amy Edwards Home collects, uses, shares, and protects personal information when you visit our website, make a purchase, or interact with us in any way. We are committed to protecting the privacy and security of your personal information and complying with the applicable data protection laws in the United Kingdom. By accessing or using our website or providing us with your personal information, you consent to the practices described in this Privacy Policy.
Information We Collect
1.1 Personal Information: When you engage with us, we may collect certain personal information including but not limited to:
Full name
Contact details (address, email address, telephone number)
Payment information (credit/debit card details, bank account information)
Information provided through customer support channels
Any other information you voluntarily provide to us
1.2 Non-Personal Information: We may also collect non-personal information about your interactions with our website and services. This information is collected automatically through technologies such as cookies and may include:
Device information (e.g., IP address, browser type, operating system)
Log information (e.g., date and time of access, pages viewed, referring/exit pages)
Use of Information
We may use the collected information for the following purposes:
2.1 Order Processing and Delivery: We use your personal information to process your orders, communicate with you regarding your purchases, arrange delivery or pickup of your piece of furniture or home decor, and provide customer support related to your purchases.
2.2 Improving Our Services: We may analyse non-personal information to better understand customer preferences and usage patterns, enhance our website, and improve our products and services.
2.3 Marketing Communications: With your consent, we may use your contact information to send you promotional emails, newsletters, or other marketing communications about our products, special offers, or events. You can opt-out of receiving such communications at any time by following the unsubscribe instructions provided in the email.
2.4 Legal Compliance and Protection: We may use and disclose your personal information as required by applicable laws and regulations, or to respond to lawful requests, court orders, or legal processes. We may also use and disclose your information to protect our rights, property, or safety, and the rights, property, and safety of our customers or others.
Information Sharing
We may share your personal information with third parties in the following circumstances:
3.1 Service Providers: We may engage trusted third-party service providers who assist us in operating our business and providing services to you (e.g., payment processors, furniture couriers and postal services). These service providers have access to the personal information necessary to perform their functions but are prohibited from using it for other purposes.
3.2 Legal Requirements: We may share your personal information when required by law or in response to a valid legal request. This may include sharing information with law enforcement agencies, government authorities, or legal representatives.
3.3 Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred to the acquiring entity.
Data Retention and Security
We will retain your personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law. We employ reasonable security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction.
Your Rights
You have certain rights regarding your personal information, including:
5.1 Access and Correction: You have the right to access the personal information we hold about you and request corrections if it is inaccurate or incomplete.
5.2 Opt-Out: You can opt-out of receiving marketing communications from us by following the instructions provided in the communication or by contacting us directly.
5.3 Data Erasure: In certain circumstances, you may request the erasure of your personal information held by us.
5.4 Withdraw Consent: If we rely on your consent as the legal basis for processing your personal information, you have the right to withdraw your consent at any time.
5.5 Data Portability: You may request a copy of your personal information in a structured, commonly used, and machine-readable format.
Children’s Privacy
Our website and services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children. If you believe that we have inadvertently collected information from a child, please contact us, and we will promptly delete it.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. We will notify you of any material changes by posting the updated Privacy Policy on our website. We encourage you to review this Privacy Policy periodically.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:
Amy Edwards Home
8 Teal Close, Totton, Southampton, Hampshire. SO40 8TG
07825002868
By providing us with your personal information, using our website, or purchasing our products, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, and disclosure of your personal information as described herein.
